10k Gold FIGURETTES Bullet Bra Pendant. 1940s Pin-Up Girl

For sale is a 10k yellow gold pendant with the Figurettes brand bra pin-up girl logo. The pendant is a paisley or teardrop shape, with the image of a lingerie clad pin-up girl in raised gold with the word "Figurettes". Figurettes, along with Perma-Lift, was among the major makers of the bullet bra that was so popular during the Marilyn Monroe era.

The pendant was converted from a tie-tac, probably worn by an executive at the company during the 1940s and 50s. This is a fun one-of-a-kind pendant that you can layer with other small pieces in your jewel box.

The bullet bra, also known as the conical or torpedo bra, became popular in the 1940s pin-up era. The bra's cone-shaped cups were made popular by Hollywood stars like Marilyn Monroe, Lana Turner, and Patti Page in the 1950s. The bra's provocative silhouette and advertisements that promised comfort and support helped make it famous. Actress Marilyn Monroe's popularity of the "Sweater Girl" look, which featured the bullet bra, led to a sudden increase in the bra's popularity.

Jeannie